AdExchanger: The Guardian uses Adomik's unified analytics tools for holistic yield management

Posted by Gabriele Guarneri on Jul 11, 2017 9:00:00 AM

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We are happy to share a recent article that AdExchanger recently wrote about how The Guardian uses Adomik's unified analytics to better understand and decision on their programmatic inventory and manage yield holistically in today's current environment.

You can check the article out here and download The Guardian case study here:

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Topics: programmatic yield management, holistic yield management, unified analytics

If you are a programmatic seller looking to:

  • know exactly whats going on on your inventory
  • potentially increase your revenue by 30%+
  • optimize your deals
  • understand yield across the entire stack

Reach out to us, we can help -- and we offer a free trial. Click below to get in touch. We look forward to hearing from you.

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