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Aug 21, 2018 2:00:00 AM

GDPR Impact Analysis

On May 25th, the new GDPR legislation came into effect in the European Union.

Gabriele Guarneri

Recent Posts

gdpr-1

Aug 21, 2018 2:00:00 AM

GDPR Impact Analysis

On May 25th, the new GDPR legislation came into effect in the European Union.
Top-5-spending-brands-on-programmatic-PMP-UK

Jul 5, 2018 2:00:00 AM

Top Brands and Trends for June in our 5 Markets According to MarketWatch

As usual, here’s this month’s MarketWatch post (for June) which we get from MarketWatch to highlight the best from 5 programmatic markets . In this blog post, you’ll learn about: Market Trends for Deals and Open Auction in UK, France, NL, Spain and Australia Top 5 brands spending in deals (UK,...
HB5rules

Jun 19, 2018 7:00:00 AM

4 Golden Rules for Header Bidding Success - Download the Whitepaper for Publishers

To help publishers overcome increased latency, reduced user experience, complexity and data fragmentation, we’ve pulled together a guide of best practices that you can follow for this new technology. We call these best practices the “4 Golden Rules for Header Bidding Success”. To grab the white...
AdMonstersOps

May 31, 2018 8:00:00 AM

Meet Adomik at AdMonsters Ops 2018 NYC

We are sponsoring AdMonsters Ops next week, please set up a time to meet us! Here's a quick announcement to let you know that we are sponsoring the AdMonsters Ops NYC on June 4th and 5th for the second year in a row. Big improvements are coming to the Adomik Platform and we look forward to sharing...
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May 7, 2018 7:00:00 AM

1st Way to Improving Publishers' Yield Management: Work with Real Data

In our last article we drew a quick picture of yield management today, showing that publishers monetization and yield strategies moved from a “hierarchical” system to a multichannel/multiproduct universe. As a result of this move, we see publishers make common mistakes when it comes to finding a...
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May 2, 2018 7:00:00 AM

3 Rules for Publishers to Improve their Yield Management - Introduction

Adomik’s VPs of Revenue and Client Success, Benjamin Lanfry and Remi Quilliet, had the pleasure of taking part in Google’s “Publisher Talent Academy” on March 22nd, 2018 in Paris. Benjamin was part of a panel with Google and Mediarithmics, where he presented strategies for inventory valuation and...
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Feb 22, 2018 6:50:49 AM

MarketWatch data for January 2018: Best of 5 Markets: Trends, Best Buyers

Almost through the second month of Q1, here’s this month's MarketWatch Data post (for January Data). In this edition, you’ll learn about: Market Trends (UK, France, NL, Spain, Australia) Top 10 buyers (UK, France, NL, Spain, Australia) Tips on how to make deals a key part of your programmatic...
Digiday-Monaco-1

Feb 2, 2018 4:00:00 AM

Meet Adomik at Digiday Publisher Summit in Monaco

We will be attending Digiday on February 19-21. Let's connect! A quick event announcement: On the 19th, 20th and 21st of February 2018, Adomik will be at Digiday in Monaco.
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Jan 23, 2018 6:30:00 AM

January MarketWatch Data: Quarterly Programmatic Wrap Up: Australia, France, NL, Spain, UK Demand Trends

Q4 2017 MarketWatch Programmatic Market Data Insights With the arrival of New Year, we leave behind Q4. Here’s Q4's quarterly wrap up post. In it, you’ll learn about Q4's Demand Trends. (You've already seen the market trends in the previous MarketWatch data post)  Top Share of Revenue In all 5...
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Jan 18, 2018 6:30:00 AM

January MarketWatch Data: Quarterly  Programmatic Wrap Up: Australia, France, NL, Spain, UK Market Trends

Q4 2017 MarketWatch Programmatic Market Data Insights With the arrival of New Year, we leave behind Q4. Here’s Q4's quarterly wrap up post. In it, you’ll learn about Q4's Market Trends. (Stay tuned, you'll see Q4 Demand Trends in our next MarketWatch post)  Declining Markets         Source: Adomik...

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If you are a programmatic seller looking to:

  • Have a unified understanding of your stack
  • Increase your revenue by up to 30%+
  • Better leverage private marketplaces
  • Maximize your header bidding channel

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