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Aug 21, 2018 2:00:00 AM

GDPR Impact Analysis

On May 25th, the new GDPR legislation came into effect in the European Union.

Jamie Sacks

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Dec 4, 2015 8:43:52 AM

RTB Yield Management: Auction Mechanism Basics

(This is Chapter 10 of the Adomik Programmatic Yield Management Handbook)

Nov 20, 2015 1:22:42 PM

The Top 5 Programmatic Yield Management Challenges

(This is Chapter 9 of the Adomik Programmatic Yield Management Handbook)

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