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Jul 5, 2018 2:00:00 AM

Top Brands and Trends for June in our 5 Markets According to MarketWatch

As usual, here’s this month’s MarketWatch post (for June) which we get from MarketWatch to highlight the best from 5 programmatic markets . In this blog post, you’ll learn about: Market Trends for Deals and Open Auction in UK, France, NL, Spain and Australia Top 5 brands spending in deals (UK,...

Jonathon Shaevitz

Recent Posts

Jul 27, 2015 9:40:00 AM

Data-driven publishing, part 2: To avoid a sell-side “Programmageddon”, here's what publishers can do.

To get back in control, publishers need to command their trading data, understand their audiences and work together with buyers to strengthen productive relationships

Jul 17, 2015 7:00:00 AM

Data-driven Publishing: Avoiding publisher “Programmageddon”.

To secure the health of premium publishing as we know it in a programmatic world, publishers must take command of publisher trading data and demand buy-side transparency. Part 1 of a 2 part series

Jun 10, 2015 7:36:00 AM

The Great Impression Winnowing of 2015

How improved transparency will remove unnecessary margin eroding “hops” between buyer and seller while improving buyer ROI and seller yield.

Jun 3, 2015 8:44:00 AM

How transparency in today’s programmatic market can help create the next SnapChat.

Transparency among buyers and sellers can prevent the Google/Facebook duopoly and spur innovation.

May 27, 2015 1:39:00 PM

Avoiding another RTB Unicorn

 Part 2 of a series on programmatic market transparency.

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  • Have a unified understanding of your stack
  • Increase your revenue by up to 30%+
  • Better leverage private marketplaces
  • Maximize your header bidding channel

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