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Apr 19, 2018 6:30:00 AM

5 Golden Rules to Header Bidding Success, Rule 4: Managing prices in a HB setup

When a Header bidding set-up has been successfully implemented, and all things are going “well”, a Publisher will often start to wonder what they can do to improve their revenue to the next level. 
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Apr 10, 2018 8:53:02 AM

5 Golden Rules to Header Bidding Success, Rule 3: The proper use of header bidding analytics

In this article, we'll discuss the proper use of header bidding analytics in order to optimize the output of your header bidding setup. 
serverside

Jan 25, 2018 8:34:00 AM

5 Golden Rules to Header Bidding: Rule 1, Part 2: Nailing the Setup: Server-Side and Hybrid Setups

Getting Your Setup Right: Server-Side Header Bidding Pros and Cons Our earlier post in the 5 Golden Rules of Header Bidding focused on the pros and cons of client-side header bidding solutions for digital publishers. Today's post focuses on server-side header bidding and hybrid solutions....
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Jan 17, 2018 7:00:00 AM

5 Golden Rules to Header Bidding: Rule 1, Part 1. Nailing the Setup: Client-Side Header Bidding Setups

Getting Your Setup Right: client-side header bidding Pros and Cons The header bidding phenomenon has grown up quickly for digital publishers, and we seem to be at a point in header bidding’s lifecycle where publishers are again making decisions about their header tech. So, as we ponder the subject...
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Dec 6, 2017 6:00:00 AM

5 Golden Rules to Header Bidding Success, Introduction

Best practices for getting your header setup and running optimally

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If you are a programmatic seller looking to:

  • Have a unified understanding of your stack
  • Increase your revenue by up to 30%+
  • Better leverage private marketplaces
  • Maximize your header bidding channel

Reach out to us, we can help. Click below to get in touch. We look forward to hearing from you.

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