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Header Bidding Event in Paris hosted by Adomik

Posted by Gabriele Guarneri on Sep 7, 2017 11:15:00 AM

Adomik’s 5 golden rules of Header Bidding


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Topics: Programmatic, Digital Publisher, Yield Management, data-driven publishing, header bidding

Adomik's COO Shaevitz: The Golden Programmatic Mean & Data Driven Programmatic Publishing

Posted by Trip Foster on Oct 26, 2015 11:00:00 AM

Today a byline by our COO and President Jonathon Shaevitz appeared in iMedia Connection discussing marketplace balance and data driven programmatic publishing

 The piece is called The search for programmatic's golden mean. Have a read and let us know what you think. Here's what it covers:

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Topics: data-driven publishing, data driven programmatic selling

Data-driven publishing, part 2: To avoid a sell-side “Programmageddon”, here's what publishers can do.

Posted by Jonathon Shaevitz on Jul 27, 2015 9:40:00 AM

 

To get back in control, publishers need to command their trading data, understand their audiences and work together with buyers to strengthen productive relationships

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Topics: programmatic yield management, RTB, data-driven publishing

If you are a programmatic seller looking to:

  • have a unified understanding of your stack
  • increase your revenue by up to 30%+
  • better leverage private marketplaces
  • maximize your header bidding channel

Reach out to us, we can help. Click below to get in touch. We look forward to hearing from you.

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