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Feb 15, 2018 6:30:00 AM

The Adomik Quick Reference Guide for PMPs has been updated

As part of our PMP resources update, we have updated the PMP Quick Reference Guide If you are using the PMP channel in 2018, pick up a copy of the PMP quick reference guide. Its a quick read and a good reference to decode what type of deal to use under given conditions. The update takes into...
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Sep 7, 2017 11:15:00 AM

Header Bidding Event in Paris hosted by Adomik

Adomik’s 5 golden rules of Header Bidding

Aug 19, 2015 3:56:54 PM

Former founder and CEO of Admeld joins Adomik Board of Directors

Today, we’re honored to share that Ben Barokas, CEO of Sourcepoint and former founder and CEO of Admeld , has joined Adomik's Board of Directors.

Jul 2, 2015 10:41:00 AM

Are we at the inflection point of “free"?

As we reflect on our independence and freedom this week in the US, we thought it would be interesting to spend some time thinking about the concept of “Free” on the internet. As the advertising, ad tech and publishing industries consider the future of the ad-sponsored model in their daily...

Jun 10, 2015 7:36:00 AM

The Great Impression Winnowing of 2015

How improved transparency will remove unnecessary margin eroding “hops” between buyer and seller while improving buyer ROI and seller yield.

Jun 3, 2015 8:44:00 AM

How transparency in today’s programmatic market can help create the next SnapChat.

Transparency among buyers and sellers can prevent the Google/Facebook duopoly and spur innovation.

May 27, 2015 1:39:00 PM

Avoiding another RTB Unicorn

 Part 2 of a series on programmatic market transparency.

May 18, 2015 7:02:00 AM

Two-way transparency is the key to solving programmatic market imbalances

In the programmatic advertising market, asymmetrical information is a large impediment to long-term ecosystem sustainability.

May 6, 2015 7:40:00 AM

The two post-launch activities that will insure your private marketplaces work

PART 3 OF THE "HOW TO FIX PRIVATE MARKETPLACES" SERIES  Part 1: What’s wrong with Private Marketplaces (PMP)?  Part 2: The top 5 (pre-deal) keys to getting Private Marketplaces right.  Part 3: The two post-launch activities that will insure your private marketplaces work As we noted in post 2 of...

Apr 29, 2015 11:41:00 AM

The top 5 (pre-deal) keys to getting Private Marketplaces right.

PART 2 of the "How to fix Private Marketplaces" Series  Part 2 of a 3 part series. Part 1: What’s wrong with Private Marketplaces (PMP)?. Part 2 (below): The top 5 (pre-deal) keys to getting Private Marketplaces right. Part 3 (coming soon): Three keys to post-launch success of private marketplaces

Apr 22, 2015 10:20:00 AM

Adomik Presents at ExchangeWire's ATS Paris

We are happy to report that we are well represented at ExchangeWire's  ATS Paris today!

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If you are a programmatic seller looking to:

  • Have a unified understanding of your stack
  • Increase your revenue by up to 30%+
  • Better leverage private marketplaces
  • Maximize your header bidding channel

Reach out to us, we can help. Click below to get in touch. We look forward to hearing from you.

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