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Apr 16, 2019 7:59:16 AM

Googleがファーストプライスオークションに移行。移行準備に関するベストプラクティス:パート4/4

  Googleがファーストプライスオークションに移行。パブリッシャーにとっての影響とベストプラクティス。 (ファーストプライスオークションのベストプラクティスに関する4シリーズのパート4) - パート3を読む
adomik-autotrader-uk-richard-robinson-programmatic

Mar 20, 2019 6:44:29 AM

Learn How Auto Trader UK Addresses In-Housing and How They Work With Multiple SSPs

UK publishers joined our London breakfast in December 2018 to discuss challenges about #reporting during a panel with some of our UK clients, including Auto Trader UK.
HB5rules

Sep 13, 2018 7:00:00 AM

Analysis of the impact of Index bid caching

Four weeks have passed since Index revealed that they were using bid caching - or the act of keeping a buyer’s bid when it fails to win an impression and applying that bid to a later ad request - in order to “improve their user experience.” There were many reactions from different parties following...
Top-5-spending-brands-on-programmatic-PMP-UK

Jul 5, 2018 2:00:00 AM

Top Brands and Trends for June in our 5 Markets According to MarketWatch

As usual, here’s this month’s MarketWatch post (for June) which we get from MarketWatch to highlight the best from 5 programmatic markets . In this blog post, you’ll learn about: Market Trends for Deals and Open Auction in UK, France, NL, Spain and Australia Top 5 brands spending in deals (UK,...

Jun 7, 2018 7:43:31 AM

Top Brands and Trends for May in our 5 Markets According to MarketWatch

As the end of Q2 approaches, here’s this month's MarketWatch Data post (for May Data). In this blog post, you’ll learn about: Market Trends for Deals and Open Auction in UK, France, NL, Spain and Australia Top 5 brands spending in deals (UK, France, NL, Spain, Australia)

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