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Former founder and CEO of Admeld joins Adomik Board of Directors

Posted by Trip Foster on Aug 19, 2015 3:56:54 PM

Topics: programmatic publisher, Digital Publisher

A digital publisher must read: PageFair & Adobe AdBlocking Report from 8/2015 (Summer Speed Reading)

Posted by Trip Foster on Aug 11, 2015 9:34:00 AM

A growing yield optimization challenge for digital publishers becomes more serious. Quick notes from the most recent report on online ad blocking.

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Topics: programmatic publisher, programmatic yield management, Programmatic

The year in programatic: IAB's Programmatic Revenue Report (Speed Read Version)

Posted by Trip Foster on Aug 4, 2015 7:30:00 AM

A quick sumary from the IAB/PWC annual programmatic report for programmatic publishers and programmatic yield managers

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Topics: programmatic publisher, programmatic yield management, Programmatic

Data-driven Publishing: Avoiding publisher “Programmageddon”.

Posted by Jonathon Shaevitz on Jul 17, 2015 7:00:00 AM

To secure the health of premium publishing as we know it in a programmatic world, publishers must take command of publisher trading data and demand buy-side transparency.

Part 1 of a 2 part series

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Topics: programmatic publisher, programmatic yield management, publisher trading data

How transparency in today’s programmatic market can help create the next SnapChat.

Posted by Jonathon Shaevitz on Jun 3, 2015 8:44:00 AM

Transparency among buyers and sellers can prevent the Google/Facebook duopoly and spur innovation.

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Topics: programmatic publisher, programmatic yield management, Programmatic, RTB, Digital Publisher, transparency, adtech

ExchangeWire TraderTalk TV with Adomik's Jeff Bernard: optimization strategies for programmatic publishers.

Posted by Trip Foster on Dec 30, 2014 7:46:00 PM

Topics: programmatic publisher

If you are a programmatic seller looking to:

  • have a unified understanding of your stack
  • increase your revenue by up to 30%+
  • better leverage private marketplaces
  • maximize your header bidding channel

Reach out to us, we can help. Click below to get in touch. We look forward to hearing from you.

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