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May 17, 2018 7:30:00 AM

2nd Way to Improving Publishers Yield Management: Implement a Holistic Monetization Management System

Following our participation in the Google talent Academy in Paris, we wrote about three common mistakes publishers make in a complex/multiproduct fragmented digital advertising ecosytem. When dealing with many products and sales channels, it can get difficult to align prices, and ensure floor...

Apr 22, 2015 10:20:00 AM

Adomik Presents at ExchangeWire's ATS Paris

We are happy to report that we are well represented at ExchangeWire's  ATS Paris today!

Apr 10, 2015 10:35:00 AM

How to fix private marketplaces (PMP)

  Part 1 of a 3 part series on fixing Private Marketplaces (PMP). Part 1 will overview what’s wrong with private marketplaces, Part 2 will focus on the keys to getting PMP working right, Part 3 will focus on post-launch success factors.

Apr 2, 2015 9:32:00 AM

How increased digital publisher confidence in programmatic channels will grow the market

Programmatic publisher confidence in programmatic channels will drive market balance and growth

Mar 26, 2015 5:13:00 AM

A Long-term RTB Relationship Is Not An Oxymoron

It seems counterintuitive that a publisher should think about having a healthy, long-term business relationships over today’s impersonal, instantaneous, machine-mediated pipes. However, with the right information and transparency, programmatic has enabled us to have deeper, more efficient...

Mar 23, 2015 5:56:00 AM

Introducing the Adomik Blog

 

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If you are a programmatic seller looking to:

  • Have a unified understanding of your stack
  • Increase your revenue by up to 30%+
  • Better leverage private marketplaces
  • Maximize your header bidding channel

Reach out to us, we can help. Click below to get in touch. We look forward to hearing from you.

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