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Apr 16, 2019 7:59:16 AM

Googleがファーストプライスオークションに移行。移行準備に関するベストプラクティス:パート4/4

  Googleがファーストプライスオークションに移行。パブリッシャーにとっての影響とベストプラクティス。 (ファーストプライスオークションのベストプラクティスに関する4シリーズのパート4) - パート3を読む

Gabriele Guarneri

Recent Posts

adomik-autotrader-uk-richard-robinson-programmatic

Mar 20, 2019 6:44:29 AM

Learn How Auto Trader UK Addresses In-Housing and How They Work With Multiple SSPs

UK publishers joined our London breakfast in December 2018 to discuss challenges about #reporting during a panel with some of our UK clients, including Auto Trader UK.
Adomik Accelerated Mobile Page tag in Price Optimize LR

Feb 25, 2019 10:13:06 AM

AMP枠のフロアプライス最適化  対応開始

Adomikの価格最適化ソリューション Priceにおいて、ディスプレイ広告だけではなく、Accelerated Mobile Page(モバイル広告枠のAMP)も対応可能になりました。 ディスプレイ、アプリ、動画などの広告枠はすでにサポートされていますが、AMPタグを利用できる収益化パートナーは少ないため、引合いも限定的でしたが、Adomikの在庫最適化リストにAMP広告枠を追加することで収益率を向上させることができるようになりました。
adomik-uk-pr-new-office-market-insights

Feb 21, 2019 1:00:00 AM

From the Press: Adomik launches UK office and releases exclusive insights for the programmatic market

Auto Trader UK, The Guardian, The Telegraph, News UK, and VICE already among Adomik’s UK client base Ollie Chadwick joins as Country Manager and Head of Sales Adomik counts 100 publishers worldwide, registers 10,000 monthly logins from publishers across the world London/Paris, February 18 2019 -...
Screen Shot 2019-02-08 at 11.31.35

Feb 11, 2019 1:00:00 AM

France Programmatic Market State 2018

Download The Market Analysis Adomik organized a breakfast-panel in Paris on December 7, 2018 about the advertising data flows reconciliation.
Screen Shot 2019-01-31 at 14.46.56

Feb 7, 2019 9:54:12 AM

Learn how Header Bidding Has Impacted The Guardian and How Their Teams Use Adomik

UK publishers joined our London breakfast in December 2018 to discuss challenges about #reporting during a panel with some of our UK clients, including The Guardian.  We interviewed Andrew Hayward-Wright, Head of Programmatic Solutions at The Guardian, to understand more about how his teams manage...
Adomik Accelerated Mobile Page tag in Price Optimize LR

Feb 5, 2019 7:15:00 AM

Product Update: AMP Inventory is now available in Optimize/Price

We’re happy to announce that Adomik is now able to include Accelerated Mobile Page tags (AMP for mobile inventory) within our price optimization solution: Optimize/Price. We already support inventory including Display, In-App and Video, but we can now add AMP inventory to the list! Our...
UK Event Dec 2018 - Market Presentation (1)

Jan 31, 2019 1:30:00 AM

UK Programmatic Market State 2018

Download The Market Analysis We opened our office in the UK in 2018 Q4 and we organized a breakfast-panel in London to celebrate the opening.
Digiday_Scottsdale

Nov 14, 2018 7:30:00 AM

Adomik and PCH will present at Digiday Programmatic Media Summit in Scottsdale November 15th

We’re delighted to share that we’ll be presenting at the Digiday Programmatic Summit in Scottsdale, Arizona on November 15, 2018.
Japan-launch-picture

Nov 4, 2018 6:30:00 PM

Adomik Is Expanding To Japan

Big News Today Second announcement in a row! Following our UK launch, we’re also expanding much farther: we’re thrilled to announce that we just open an office in Tokyo, Japan.
DIG PRESENTATION (3)

Oct 24, 2018 7:00:00 AM

3 Key Market Trends: Brand In-Housing, the Rise in Programmatic CPM Rates, the GDPR

The advertising industry has changed significantly in the past few years, and the market will continue to evolve in the future. So publishers need to be conscious of the main trends that will impact their publisher advertising business and adopt the right tools to support their monetization effort.

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