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Apr 16, 2019 7:59:16 AM

Googleがファーストプライスオークションに移行。移行準備に関するベストプラクティス:パート4/4

  Googleがファーストプライスオークションに移行。パブリッシャーにとっての影響とベストプラクティス。 (ファーストプライスオークションのベストプラクティスに関する4シリーズのパート4) - パート3を読む
HB5rules

Sep 13, 2018 7:00:00 AM

Analysis of the impact of Index bid caching

Four weeks have passed since Index revealed that they were using bid caching - or the act of keeping a buyer’s bid when it fails to win an impression and applying that bid to a later ad request - in order to “improve their user experience.” There were many reactions from different parties following...
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Sep 5, 2018 7:00:00 AM

The New Adomik Platform: Rising to the challenge of advertising complexity

Adomik was founded back in late 2012. At the time, many publishers were only just discovering programmatic advertising. Most of them were relying on one single platform to manage their nascent programmatic business and daisy chains were still king in the Ad Server.

Jun 3, 2015 8:44:00 AM

How transparency in today’s programmatic market can help create the next SnapChat.

Transparency among buyers and sellers can prevent the Google/Facebook duopoly and spur innovation.

May 27, 2015 1:39:00 PM

Avoiding another RTB Unicorn

 Part 2 of a series on programmatic market transparency.

Apr 22, 2015 10:20:00 AM

Adomik Presents at ExchangeWire's ATS Paris

We are happy to report that we are well represented at ExchangeWire's  ATS Paris today!

Mar 23, 2015 5:56:00 AM

Introducing the Adomik Blog

 

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