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The Adomik Blog

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Google-move-to-first-price-auction-part-3

Apr 16, 2019 7:59:16 AM

Googleがファーストプライスオークションに移行。移行準備に関するベストプラクティス：パート４/４

  Googleがファーストプライスオークションに移行。パブリッシャーにとっての影響とベストプラクティス。 （ファーストプライスオークションのベストプラクティスに関する4シリーズのパート4） - パート3を読む
Microscope-test

Apr 10, 2018 8:53:02 AM

3rd Golden Rule to Header Bidding Success: The proper use of header bidding analytics

In this article, we'll discuss the proper use of header bidding analytics in order to optimize the output of your header bidding setup. 

Aug 19, 2015 3:56:54 PM

Former founder and CEO of Admeld joins Adomik Board of Directors

Today, we’re honored to share that Ben Barokas, CEO of Sourcepoint and former founder and CEO of Admeld , has joined Adomik's Board of Directors.

Aug 11, 2015 9:34:00 AM

A digital publisher must read: PageFair & Adobe AdBlocking Report from 8/2015 (Summer Speed Reading)

    A growing yield optimization challenge for digital publishers becomes more serious. Quick notes from the most recent report on online ad blocking.

Aug 4, 2015 7:30:00 AM

The year in programmatic: IAB's Programmatic Revenue Report (Speed Read Version)

A quick sumary from the IAB/PWC annual programmatic report for programmatic publishers and programmatic yield managers

Jul 17, 2015 7:00:00 AM

Data-driven Publishing: Avoiding publisher “Programmageddon”.

To secure the health of premium publishing as we know it in a programmatic world, publishers must take command of publisher trading data and demand buy-side transparency. Part 1 of a 2 part series

Jun 3, 2015 8:44:00 AM

How transparency in today’s programmatic market can help create the next SnapChat.

Transparency among buyers and sellers can prevent the Google/Facebook duopoly and spur innovation.

Dec 30, 2014 7:46:00 PM

ExchangeWire TraderTalk TV with Adomik's Jeff Bernard: optimization strategies for programmatic publishers.

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