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The Adomik Blog

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Feb 11, 2019 1:00:00 AM

France Programmatic Market State 2018

Download The Market Analysis Adomik organized a breakfast-panel in Paris on December 7, 2018 about the advertising data flows reconciliation.
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Feb 7, 2019 9:54:12 AM

Learn how Header Bidding Has Impacted The Guardian and How Their Teams Use Adomik

UK publishers joined our London breakfast in December 2018 to discuss challenges about #reporting during a panel with some of our UK clients, including The Guardian.  We interviewed Andrew Hayward-Wright, Head of Programmatic Solutions at The Guardian, to understand more about how his teams manage...
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Sep 11, 2018 8:58:43 AM

Report: All of your advertising data in one place

As mentioned in our most recent article, the advertising industry has witnessed a gigantic shift over the past few years. Report seeks to resolve the complexity which has resulted from this evolution by responding to the following newfound problems:

Jun 7, 2018 7:43:31 AM

Top Brands and Trends for May in our 5 Markets According to MarketWatch

As the end of Q2 approaches, here’s this month's MarketWatch Data post (for May Data). In this blog post, you’ll learn about: Market Trends for Deals and Open Auction in UK, France, NL, Spain and Australia Top 5 brands spending in deals (UK, France, NL, Spain, Australia)
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Feb 22, 2018 6:50:49 AM

MarketWatch data for January 2018: Best of 5 Markets: Trends, Best Buyers

Almost through the second month of Q1, here’s this month's MarketWatch Data post (for January Data). In this edition, you’ll learn about: Market Trends (UK, France, NL, Spain, Australia) Top 10 buyers (UK, France, NL, Spain, Australia) Tips on how to make deals a key part of your programmatic...
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Jan 23, 2018 6:30:00 AM

January MarketWatch Data: Quarterly Programmatic Wrap Up: Australia, France, NL, Spain, UK Demand Trends

Q4 2017 MarketWatch Programmatic Market Data Insights With the arrival of New Year, we leave behind Q4. Here’s Q4's quarterly wrap up post. In it, you’ll learn about Q4's Demand Trends. (You've already seen the market trends in the previous MarketWatch data post)  Top Share of Revenue In all 5...
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Jan 18, 2018 6:30:00 AM

January MarketWatch Data: Quarterly  Programmatic Wrap Up: Australia, France, NL, Spain, UK Market Trends

Q4 2017 MarketWatch Programmatic Market Data Insights With the arrival of New Year, we leave behind Q4. Here’s Q4's quarterly wrap up post. In it, you’ll learn about Q4's Market Trends. (Stay tuned, you'll see Q4 Demand Trends in our next MarketWatch post)  Declining Markets         Source: Adomik...

Jun 13, 2017 8:14:24 AM

Adomik introduces the first-of-its kind holistic yield management platform to drive revenue insights and put publishers back in control

Now generally available, Adomik UNIFY gives publishers the ability to view and manage programmatic stack holistically

Get the latest in programmatic yield management:

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Feb 11, 2019 1:00:00 AM

France Programmatic Market State 2018

Jan 31, 2019 1:30:00 AM

UK Programmatic Market State 2018

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If you are a programmatic seller looking to:

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  • Increase your revenue by up to 30%+
  • Better leverage private marketplaces
  • Maximize your header bidding channel

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